Geneia Joy of Medicine Challenge Winner Chosen

June 25, 2015
Heather Lavoie, Chief Strategy Officer, Geneia


On June 8th, we held the Geneia Joy of Medicine Challenge Live Pitch-Off at MATTER, Chicago’s newly launched healthcare technology incubator.  The room was filled with physicians and healthcare stakeholders, including Dr. Lyle Berkowitz, Associate Chief Medical Officer of Innovation at Northwestern Memorial HealthCare, Dr. Christine A. Sinsky, Vice President of Professional Satisfaction at the American Medical Association, and Dr. Neelum Aggarwal, Chief Diversity Officer at the American Medical Women’s Association – and excitement and optimism that was palpable in and outside of the event.  The #JoyofMedicine hashtag trended on Twitter that night and the next day with more than 500 tweets.

The three finalists presented their ideas for restoring the Joy of Medicine, and one – Hashim Zaidi, a newly minted MD who came up with his idea to embed advance directives on drivers’ licenses on a beach in Thailand – was named the Grand Prize Winner by our panel of physician judges.

The pitch-off was the culmination of our online challenge to solicit ideas from physicians and medical students to reverse widespread dissatisfaction with the practice of medicine.  The alarming findings in our national survey of physicians – dubbed the Physician Misery Index – inspired us to create the challenge as well as to continue this much-needed and long-overdue conversation about putting physicians at the forefront of creating the changes that will impact them.

Stay tuned for updates about how Dr. Zaidi uses the $5,000 in consulting resources he received as Grand Prize Winner to further develop his idea. We also will be measuring and working to improve physician satisfaction at the hospitals, physician practices, and health networks we serve. I hope you’ll join us.


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